LOGAN, Utah – Backed by unprecedented support from Aggie Nation, Utah State Athletics is heading into its inaugural Pac-12 season with record-setting momentum. The athletics department surpassed every six-month #ShowMe benchmark, establishing new records in fundraising, corporate partnerships and ticket sales ahead of its transition into the conference, Utah State Vice President and Director of Athletics Cameron Walker announced Friday.
 
The milestone reflects months of investment from fans, alumni, donors and business partners, positioning Utah State for sustained success as it begins a new era in one of the nation's premier athletic conferences.
 
"Aggie Nation continues to demonstrate its unwavering commitment to Utah State Athletics by investing in our student-athletes, supporting our programs through local business partnerships and filling our venues to cheer on the Aggies," Walker said. "While these accomplishments are significant, and I'm grateful for the incredible support, there is still more work to do. Utah State's potential is limitless when we come together and continue moving our university forward."
 
Six-Month #ShowMe Accomplishments Include:

• The Big Blue Club, the fundraising arm of Utah State Athletics, exceeded multiple benchmarks during its six-month effort ahead of the Pac-12 transition.
  • Reached a department-record 147 Blue A Society members, surpassing its goal of 35 new members by adding 47. To join the Blue A Society, members must make a combined gift of $25,000 or more over a five-year period. Find out more and how to get involved here.
  • Grew to a department-record 2,193 Big Blue Club members, adding nearly 800 new members and surpassing its goal of 400. Big Blue Club memberships begin at $50 and support the athletics department through a variety of initiatives. Interested in joining? Click here to learn more and invest in Utah State Athletics.
  • Raised $22,741,659 in philanthropic giving by its Aug. 1, 2026, deadline, including department-record cash contributions and the second-highest cash-and-pledge total in department history.
  • Secured 12 gifts of $500,000 or more, setting a department record.
• Utah State's exclusive athletics multimedia rightsholder, Aggie Sports Properties, also set records and achieved key goals.
  • Reached a department-record 100 total partners, including 97 local partners, marking a new high for Aggie Sports Properties and expanding Utah State's network of corporate partners. Interested in becoming a sponsor? Click here.
  • Revenue grew 13% year over year, the highest growth rate in ASP history.
  • Added 13 new partners for the 2026-27 athletics year.
  • Added an NIL business development position to support future growth.
• Ticket sales milestones reached new heights:
  • Surpassed the goal of 8,000 football season tickets, exceeding the mark by nearly 500 with almost one month remaining before the start of the 2026 season. Utah State enters the year under second-year head coach Bronco Mendenhall. Be part of the inaugural Pac-12 season by clicking here for tickets.
  • Sold out men's basketball season tickets for the second consecutive season as Utah State begins its first Pac-12 campaign under head coach Ben Jacobson.
• Combined philanthropic giving, ticket sales and sponsorship revenue generated nearly $28 million for the athletics department.

Beyond its revenue-generating units, every area of the athletics department was assigned #ShowMe goals to help position Utah State for continued success as it begins its first year in the Pac-12. Nearly all of those goals were achieved, underscoring the department's commitment and ambition to compete among the best programs in the conference.
 
With the foundation in place, Utah State has turned its attention to the next phase of its #ShowMe initiative and the continued growth required to compete at the highest level in the Pac-12.
 
The 18-month goals include:

• 125 Utah State Athletics sponsors
• 200 Blue A Society members
• 3,000 Big Blue Club members
• 10,000 football season-ticket holders
• Three consecutive men's basketball season-ticket sellouts, the first in program history
• $42 million in cash and pledges
  • Includes an additional $20 million in cash and pledges beyond the six-month goal.

Utah State Athletics has demonstrated it is Pac-12 ready as it begins its inaugural season in the conference. With record-setting momentum off the field, the Aggies now turn their focus to making history on it. 
 
Be part of this historic new era of Utah State Athletics by securing your tickets today and joining Aggie Nation for the Aggies' first Pac-12 season.
 
Show Me Initiative
Utah State Athletics launched the #ShowMe initiative to strengthen the department as it enters the Pac-12, establishing ambitious six- and 18-month goals designed to position the Aggies for sustained success. With the six-month benchmarks now achieved, the department turns its attention to the next phase of growth, building on record-setting momentum in fundraising, corporate partnerships and ticket sales while continuing to invest in the future of Utah State Athletics.
 
Fans interested in learning how their support can impact the athletics department and the Show Me initiative are encouraged to visit UtahStateAggies.com/ShowMe.
 
Big Blue Club
The Big Blue Club serves as the official fundraising unit of Utah State University Athletics, supporting scholarships and championship resources for Aggie student-athletes. Every gift and membership directly contributes to the future success of Utah State Athletics. Big Blue Club members are rewarded with perks like complimentary event parking, ticket priority, and other exclusive benefits commensurate with their level of support. Memberships start as low as $50. Invest in the future of Aggie Athletics, here.
 
About the Blue A Society
The Blue A Society is the leadership-level philanthropic giving society within the Big Blue Club. Membership is reserved for those who are passionate about advancing Aggie Athletics with bold and strategic action, leading the way with financial commitments of $25,000 or more over a five-year period. Invest in the future of Aggie Athletics, here.