Carter Young is in his second year as Utah State University's Deputy Athletics Director and Chief Revenue Officer after joining the department in November 2025.
Since arriving at Utah State, Young has played a pivotal role in reshaping the department's revenue generation strategy and strengthening its philanthropic foundation. He was instrumental in the launch of the Show Me Initiative, a comprehensive effort designed to elevate fundraising, donor engagement, corporate partnerships and overall revenue growth in support of Aggie Athletics.
In just one year, the Show Me Initiative has produced historic results across multiple revenue streams. Utah State Athletics generated more than $18 million in philanthropic support during the 2025-26 fiscal year, representing a 192 percent increase over the previous year. Membership in the Big Blue Club increased by 36 percent to an all-time high of 2,153 members, while Blue A Society membership grew by 38 percent to a record 145 members. Corporate sponsorship revenue also climbed to a department-record $3.3 million, an increase of 12 percent from the previous year.
Those record-setting numbers have significantly expanded the department's annual giving base, increased donor participation and strengthened long-term financial sustainability. The additional resources generated under Young's leadership directly support nearly 350 Utah State student-athletes by enhancing scholarships, competitive resources, facility improvements and the overall student-athlete experience.
Prior to Utah State, Carter spent four years at the University of Tennessee, where he served as assistant athletics director of development for major gifts. In that role, he led a team of four major gift officers and oversaw efforts to identify, cultivate and secure philanthropic support for Tennessee Athletics. During his tenure, the Tennessee Fund recorded four consecutive years of record-setting fundraising success.
Carter personally secured more than $23 million in philanthropic gifts and closed 140 major gifts. In collaboration with the Vol Network, he also helped secure two sponsorship agreements totaling $3.5 million in support of Tennessee Athletics.
Before his time on Rocky Top, Young spent three years at the University of Arizona as assistant director of development, overseeing operations and donor benefit fulfillment.
Young began his career at the University of Central Florida as a graduate assistant for championship resources and The Institute for Diversity and Ethics in Sport.
A Salt Lake City native, he earned a bachelor’s degree in business management from the University of Utah and both a Master of Business Administration and a master’s in sport business management from the University of Central Florida.
Young is married to his wife, Megan, and together they have a son, McCoy, and a dog, Finn.
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